CGM 101

What	webinar
When	Apr 06, 2007 from 12:30 pm to 01:30 pm
Attendees	Pete Blackshaw, Chief Marketing Officer of Nielsen BuzzMetrics
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by Zinayida Petrushyna — last modified Mar 26, 2007 02:28 PM

How consumer empowerment and Consumer-Generated Media is shaping the media and marketing landscape, and what you can do about it.

How are empowered super consumers using blogs, boards video-sharing and other digital media platforms to influence others and impact your brand? More importantly, how can you track, understand and leverage these proliferating forms of consumer expression?

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Members: 1: AniCFP

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